Purina

Pro Plan is designed with advanced research to deliver targeted nutrition for specific needs, such as skin and coat health, mobility, or sensitive digestion.

Purina Pro Plan Dog Food

Purina dog food is specifically formulated with your dog in mind, no matter their age, breed, size or health. Offering an excellent selection of wet and dry dog food, the number one ingredient is always premium-quality chicken, turkey, salmon, or lamb. These are frozen to preserve essential nutrients and expertly cooked for a delicious flavour.

Available for all life stages, Purina Pro Plan puppy food is an excellent choice for growing pups of all sizes. Enriched with colostrum, it supports their natural defences, helping them tackle everyday challenges. The range extends to Purina's Senior Dog food, ensuring lifelong health and well-being.

Purina Pro Plan Cat Food

Purina is one of the top picks for cat foods. Its wet and dry foods are made with specific ingredients and nutrients your cat needs to be happy and healthy.

The number 1 ingredient is always high-quality pieces of chicken, salmon, turkey, duck and cod, frozen to lock-in key nutrients and perfectly cooked for delicious taste.

They have your cat's long-term health at heart, which is why the Purina Pro Plan kitten food range is the perfect choice for supporting your kitten's growth and development while ensuring they're still full of energy to explore their new world. You'll also find a great range of senior cat foods specially formulated to meet the needs and requirements of senior cats to ensure they stay fit and healthy.

Pro Plan Veterinary Diets is a range of clinical diets developed using advanced research and created in collaboration with veterinarians and nutritionists. It provides targeted, scientifically proven formulas to enhance treatment plans and deliver nutrition tailored to the specific needs of dogs and cats.

Their condition-specific products are for: 

Purina veterinary diets should be used under veterinary supervision only.

Purina BETA is designed for everyday feeding and pet parents who want the best for their dogs and cats. 

With meat as the number one ingredient, every recipe has natural ingredients and tailored nutrition to fuel your pet’s adventures. Proudly made in the UK, BETA uses no added artificial colours, flavours, or preservatives, ensuring wholesome meals for pets of all ages and sizes.

From natural prebiotics and different kibble sizes to support digestion, to carefully selected vitamins and minerals such as Omega 3 & 6, BETA is all about keeping your furry companions happy, healthy, and ready to explore!

The BETA range is available for puppies, adults and seniors. They also have a 'special diet' range to support dogs with sensitivities, weight management and working adults. Discover the full range.

Part of the Pro Plan range, Fortiflora is a supplement containing live bacteria to promote intestinal health, microflora balance, and a strong immune system.

Available as a feline or canine probiotic for all life stages, it can be used for exciting or stressful situations to help manage digestive upsets or loose stools.

Sprinkle onto your pet's food or dissolve in water for the following benefits: 

 - Enhances the levels of live beneficial bacteria: contains a guaranteed level of a proprietary microencapsulated viable probiotic strain.

 - Promotes intestinal health and microflora balance:  contains the lactic acid bacteria Enterococcus faecium SF68, at levels proven to support intestinal health.

 - Helps to support a healthy immune system: contains vitamins C and E.

 - Manages digestive upsets or loose stools.

Purina Hydracare is a feline hydration supplement that offers soft and tasty jelly to increase a cat's total liquid intake, decreasing urine-specific gravity and osmolality.

It is recommended for adult cats that would benefit from additional water intake. It is not suitable for pregnancy, lactation, growth, or cats with specific food allergies.

Purina Dentalife chews are known for being good for a dog's dental health, with the seal of approval given by the Veterinary Oral Health Council (VOHC) for their effectiveness in controlling tartar.

The combo of product texture, shape and dimension of the chew means it can clean even the teeth at the back of your dog’s mouth.

Purina offers a range of dog treats, with a variety of tasty training treats, chews and dental options for all sizes.

Bakers, Go Cat, Bonio & Felix are also all part of the purina range, offering different options to dog and cat owners, including affordable foods and treats. Discover the full range today!

Absolutely! Purina offers a vast, scientifically backed range of products designed to meet the needs of dogs and cats, with meat-first ingredients and no added nasties.

You should only purchase veterinary diets after consulting with your vet. These specialised foods are designed to address specific health conditions and must be used under veterinary guidance.

Feeding your dog or cat a veterinary diet it doesn’t need can potentially cause health issues or fail to meet their nutritional requirements.

Their hydrolysed dog food is a specially formulated diet for dogs with food sensitivities, allergies, or tricky digestive issues. Purina HA is under the hypoallergenic Veterinary Diets range.

What makes it special?

 - Hydrolysed Protein: The proteins are broken down into tiny pieces, making it much less likely to cause an allergic reaction.

 - Gentle on Tummies: Designed to be easy to digest, ideal for dogs with delicate stomachs.

 - Complete Nutrition: Packed with all the nutrients your dog needs, without the common allergens.

 - Great for Elimination Diets: Often used in vet-led food trials to help pinpoint allergies or intolerances.

It’s a great choice for managing food allergies, chronic itching, or tummy troubles, but always chat with your vet first - it’s a prescription diet for a reason!

Purina is a brand vets trust. It offers everything from everyday pet food to specialised diets, making it easy to keep your pets happy and healthy no matter their age or needs.

Why Vets Recommend Purina:

1 - Purina invests heavily in research to ensure their products meet pets' nutritional and health needs.

2 - They cater to every pet owner, from those needing affordable daily nutrition to prescription diets for serious conditions.

3 - Many of their products are backed by clinical studies with proven results, which gives vets confidence in their efficacy.

Not all Pro Plan products are grain-free, but they do have grain-free options in their wet food range, and a Sensitive Digestion line for pets with delicate stomachs.

This is just a guide and may vary depending on the food you’re feeding your pet. Your vet can confirm the right amount for your pet’s needs